Finding Quality Beta Testers: Crafting a Compelling Recruitment Message
Once you have a solid outline for who you want to recruit, you need a recruitment message that can get your potential testers' attention. The third...
Betabound Is Giving a New Face to Targeted Tester Recruitments
Centercode's community of 200,000+ testers has a new look, and it’s more than just a pretty interface. As part of our ongoing commitment to our...
Laws of Attraction: Developing a Community of Reliable Beta Testers
In a successful Customer Validation program, testers are the vital fuel that enable companies to get the valuable feedback necessary to ensure...
Keeping Your Community Engaged Between Beta Tests
Keeping your community engaged between tests is similar to dating. You want to ensure you had a great last date (your last test) so that you can look...
The Value of Your Tester Community
In the spirit of Thanksgiving, we wanted to take a moment to talk about the power and value of your tester community and why they're something you...
Beta Testing Q&A on the Pragmatic Marketing Live Podcast
After our recent webinar on using beta testing to give your product a competitive edge, the Pragmatic Marketing team invited our own Emily Hossellman...
