5 Great Reasons People Become Beta Testers
There’s a common misconception that beta testers are motivated to participate solely to receive a free product in the process. While it’s true that this is a common motivation (and generally one you should avoid in your recruiting process), there are other, far better reasons why people best test. Understanding these can help you pick better testers, and ultimately increase your participation substantially.
What Makes Beta Tests Fun to Manage?
Beta testing is appealing to users for many reasons. The exclusive chance to experience something new before anyone else; an opportunity to be a part of the development process; and the wonderful incentive at the end of the test all drive them to sign up. However, beta testing is also a terrific experience for the manager.
5 Ways to Revive a Dead Beta Test
Once in a while, you’ll experience a beta test plateau. This is a situation where your test has been running for a while and tester feedback has noticeably decreased. You’re still missing some critical data and aren’t quite ready to end it. In this post we cover 5 things you can do right now to revive a dying project.
Centercode CEO Speaking SafeNet Licensing Event
If you happen to be in Boston or Santa Clara next week and have an interest in SaaS business, be sure to check out the SafeNet Licensing live event “Monetizing Software in the Cloud”. Centercode’s CEO and Co-founder, Luke Freiler has been invited to speak on a panel focused on how SaaS and on-premise software vendors are dealing with software monetization in the cloud.