How Do I Make Stakeholders Care About My Beta Feedback?
You put a lot of time and effort into collecting actionable feedback during your beta test. This feedback not only has the power to improve the quality of your product, but can positively impact the entire customer experience — ultimately helping you release a better, more successful product. But that will only happen if your […]
Is Your Product a Good Incentive for Your Beta Test?
Picking the right incentive will make a big difference in the success of your beta test. In last week’s post, we discussed the factors to consider when selecting an incentive for your beta testers. This week we’re covering how to determine whether your product is the right incentive for your beta test. For many tests, […]
5 Tips for Closing Your Hardware Test
The closing phase of any beta test is an exciting time. You’ve done most of the heavy lifting, you can see the light at the end of the tunnel, now you just need to finish it all up. The main factor that makes hardware beta tests unique is the fact that you’re dealing with physical […]
How to Incentivize Software and Web Site Beta Testers
We recently released a Beta Test Incentives Kit that helps you build a comprehensive strategy for motivating and rewarding your beta testers throughout your beta test. This kit walks you through creating a naturally rewarding testing experience, as well as selecting and distributing tangible gifts to your beta testers to thank them for their time […]
Building a Rewarding Testing Experience: After Your Test is Over
In this final installment of our Building a Rewarding Testing Experience series, we’ll finish off with what to do when your testing phase has come to a close. Be sure to check out our first and second installments of the series to get yourself up to speed with tips for before and during your test. […]
5 Ways Beta Testing Impacts Your Bottom Line
Beta testing plays an integral role in the development and success of any technology product. It can be difficult, however, to pinpoint and quantify exactly how your beta program is impacting your company’s finances. You may have a feeling that beta improves the quality of your product and the success of its launch, but it […]