You Can’t Hide a Bad Product Behind Paid Reviews

Test Planning
06 Oct 2016
Research shows that 61% of customers read online reviews before making purchase decisions, and having a slightly higher star rating can mean...

Understanding Ongoing and Directed Feedback

Test Management
16 Jul 2015
In a very fundamental way, feedback is the lifeblood of a beta test. If your beta test doesn't garner good feedback it'll be considered a failure....

Collecting Mock Product Reviews During Beta

Test Management
12 May 2014
There are a variety of activities you can ask your testers to participate in during beta. While things like bugs and feature requests may spring to...