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B2B Beta Testers

Recruiting and Selecting B2B Beta Testers

Test Planning

Recruiting the right beta testers is crucial to the success of any beta test, but it can be especially challenging when running tests for B2B (business to business) products. B2B products need customer validation just as much (if not more) as B2C products, but it can be incredibly challenging to get good feedback from people […]

Webinar on Running a Great B2B Beta Test

Events

Did you miss this webinar? Not to worry — you can still download a recording of the webinar to watch later or share with your colleagues! B2B companies are under a huge amount of pressure to help their customers succeed in their own businesses. Word travels fast, and if your product doesn’t live up to […]

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