Our Most Popular Beta Testing Resources of 2016
Beta testing can be daunting, so throughout the year we publish valuable tools and resources that can help ease many of the challenges. From blog posts and case studies to in-depth whitepapers and eBooks, we provide customer validation advice and best practices for companies big and small, no matter what product you’re launching. So if […]
Beta Testing Q&A on the Pragmatic Marketing Live Podcast
After our recent webinar on using beta testing to give your product a competitive edge, the Pragmatic Marketing team invited our own Emily Hossellman onto their podcast to answer some follow-up questions.
Don’t Be Afraid to Call it ‘Beta’
Being in beta isn’t bad. In fact, it’s an exciting (and necessary) step towards a successful product launch. Every day, product developers request their beta tests to be featured on Betabound, which is Centercode’s community of 150,000 beta testers. One of the requirements of being featured on Betabound is for a product’s website to identify […]
Beta 101 Podcast with Pragmatic Live
Running a successful beta test isn’t easy, but it doesn’t have to be overwhelming either. Emily Hossellman, Centercode’s director of marketing, guest stars on Pragmatic Marketing’s podcast to talk about some of the essentials and best practices of running a successful beta test.
An Introduction to Beta Testing
You’re a product manager for a soon to be released product and you want to make sure it’s completely ready for release. You’ve heard about beta testing before but you’ve never managed or participated in one. In fact, the more you think about it, the more you realize how little you know about beta testing. […]
Crafting a Strong Beta Test Proposal
Beta testing is an exciting phase for any product, but convincing your management team to run a beta test can be tricky — especially if you feel like you’re the only one advocating for beta testing. The key is to build a well-researched, objective, and comprehensive plan to present to your key decision makers. Below […]