Maximize Beta Tester Engagement with Strong Communication (with Examples!)
Effective communication is crucial for the success of any beta test. If you’re stuck or just want some best practices, dive into these tips and examples to help you write the best weekly announcement emails your beta testers have ever read.
The One Little Secret for Optimizing Your Tester Engagement
Imagine you're running a marathon. At first, you're bursting with energy — you've been waiting for this! You feel like you could run forever!
How Setting Expectations Increases Test Success (And 3 Ways to Do It)
Setting too many expectations may be a quick path to disappointment in life, but what happens when you don’t set expectations during your beta test? Well, two decades of test planning and management has shown us it sort of ends up like the Wild West. Either your project turns into an out-of-control stampede…. Or..it’s a […]
How to Craft Task Scenarios Like a Pro
One of the biggest challenges of managing feedback is organizing it. This isn’t news to most test managers. When the bulk of prioritization happens on the back-end of a test, it can create a massive time sink. That’s why using task scenarios to organize feedback on the front-end of the test comes in handy. Task […]
How to Avoid Disappointing Your Customers When Launching a New Product
If you’re building a product that makes an element of everyday life “smart”, you’re probably also helping to create a whole new market that has no set industry standards or expectations. What many people don’t realize is that this makes aligning customer expectations a major challenge since, in most instances, you’re working with customers that […]
4 Tester Activities You Haven’t Tried
Directed feedback plays a crucial role in beta testing because it allows you to get specific data from your testers to meet your objectives. Rather than just hoping that information comes up as testers use your product, directed feedback allows you to assign certain activities that are designed to collect the exact kinds of feedback […]
6 Tips for Assigning Tasks That Your Testers Will Actually Complete
One of the most effective ways to obtain feedback from beta testers is to ask them for it in the form of tasks. A task is a specific activity you can assign to your beta testers that they can perform and report back to you on. You can request testers do everything from installing the […]
Our Top 8 Survey Best Practices for Your Next Beta Test
Every experienced beta manager knows how useful a well-crafted survey can be to the success of a beta test. Where poorly-written surveys provide useless or misleading information and overly complex surveys burn out testers, well-written surveys can have the opposite effect — helping you collect the high-quality feedback you’re looking for. In an effort to […]
7 Beta Surveys You’re Not Using…But Should Be!
Surveys are probably the first thing people think of when they think of beta testing, and for good reason. They are one of the most commonly used forms of feedback in beta testing, and are used in just about every beta test because they’re a straightforward way to collect quantifiable data that can point to […]
Understanding Ongoing and Directed Feedback
In a very fundamental way, feedback is the lifeblood of a beta test. If your beta test doesn’t garner good feedback it’ll be considered a failure. However, if you can collect a lot of relevant feedback your beta test will be a resounding success. Knowing the best processes to collect the right feedback from your […]
Collecting Mock Product Reviews During Beta
There are a variety of activities you can ask your testers to participate in during beta. While things like bugs and feature requests may spring to mind first, it’s important to get creative about the kinds of feedback you collect so you can get the most value out of your test. One activity we’ve found […]
Using Bug Reports in Centercode
Recently we talked about how bug reports are used in beta testing to further quality and support goals. That post looked at what makes bug reports challenging to collect and how you can ensure you’re getting the data your team needs to fix those critical bugs that seem to pop up during most beta tests. […]
Bug Reports in Beta Testing
Bug reports are the first thing that comes to mind when many people think about beta testing, and for good reason. Since beta tests are all about improving product quality, almost all betas involve collecting bug reports to give to their development and quality teams. Even if your beta test isn’t focused on collecting detailed […]
Feature Requests in Centercode
Recently we did a post on the role feature requests play in beta. That post looked at the challenges and benefits of collecting feature requests and is a great overview of feature requests as a concept in beta. This post looks at how feature requests are used in the Centercode beta test management platform to […]
Feature Requests in Beta Testing
Beta testing has many different moving parts. With so many pieces, it can be difficult to keep everything in perspective. We’re putting together a series that looks at the roles of different activities and functions in beta testing, so you can make the most of everything beta has to offer. This first post will look at the important, but often misunderstood, role feature requests play in beta.