How Real-World Product Testing Combats Bias in Tech
In early June of 2020, tech giant IBM announced they will stop offering facial recognition software until further anti-bias testing has been...
Why AI Products Need Field Testing to Succeed in Today’s Market
Artificial Intelligence (AI) is quickly becoming the most anticipated component of devices coming to market today. Between Bose’s new...
How to Optimize Customer Testing for A/V Product Development
The best way to ensure your A/V product development efforts hit the mark is to bring your customers into the development process as early as...
"Beta Testing" is the most widely used name to describe pre-release customer tests. In fact, many mistakenly use this word when referring to Alpha...
The Five W’s of Field Testing
In last week's webinar, we showed you how to run efficient Field Tests and how this last stage in...
RSVP for Our Upcoming Educational Networking Event on Customer Validation
We understand the expectations and stress that come with releasing a new product. With so many new products launching every day, there is tremendous...