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What the Amazon Beta Testing Ads Say About the CV Industry

My two favorite moments during a mostly uneventful Super Bowl were 1) Tony Romo circling all of the “punts” and 2) watching the Amazon Beta Testing Program commercial. During the game, the online retail giant unveiled the mystery behind its cryptic teasers to millions of viewers. The clips made headlines last week when Harrison Ford, […]

5 Great Beta Tester Recruiting Sources

Test Launch

Finding the right beta testers isn’t so hard if you know where to look. This post focuses on 5 simple sources that you can use to build a great collection of qualified candidates for your beta test.

Two Questions to Ask Every Beta Applicant

Test Launch

There are two simple questions that you can ask your beta applicants that will get you 80% of where you need to be to pick the absolute best beta test candidates from any pool of applicants.

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