Part Two of the Beta Testing 101 Podcast with Pragmatic Live
Part two of Pragmatic Marketing’s Beta Testing 101 podcast, guest starring Centercode’s Director of Marketing Emily Hossellman, is now available. While part one looked into the essentials and best practices of running a successful beta test, this podcast dives into how beta tests can help you make data-driven decisions.
As Homes Become Smarter, Beta Testing Becomes More Important
Between smart hubs, thermostats, security systems, lights, and everything in between, homes and offices are getting smarter. On average, a U.S. consumer owns just over seven connected devices (including smartphones and tablets), and nearly one in five owns a smart home device. By 2018, analysts believe there will be more than 45 billion smart home […]
5 Ways Beta Testing Can Fuel Your PR Campaign
Usually when you think of beta testing, you think of things happening behind the scenes — catastrophic bugs getting fixed, features being reworked because testers hated them, or documentation being rewritten because it was confusing. These are important parts of beta testing, but what many people don’t realize is that the beta phase holds enormous […]