Three Factors for Finding the Right Beta Test Length

Test Planning
11 Dec 2018
A successful Beta Test is not only about presenting your stakeholders with a well-rounded plan. It's about setting their expectations, then knocking...

Dogfooding 101: A Quick Guide to Internal Beta Testing

Test Strategy
06 Nov 2018
Summary: This brief overview defines the key concepts of dogfooding: what it is, the benefits it brings to an organization, when it occurs in product...

Finding Quality Beta Testers: Selecting Qualified Testers

Test Strategy
23 Oct 2018
Using Beta Testing to accurately evaluate customer satisfaction starts with recruiting qualified testers. Throughout this series on Finding Quality...

Finding Quality Beta Testers: Crafting a Compelling Recruitment Message

Test Strategy
16 Oct 2018
Once you have a solid outline for who you want to recruit, you need a recruitment message that can get your potential testers' attention. The third...

Finding Quality Beta Testers: Designing Your Ideal Tester Team

Test Strategy
09 Oct 2018
The relevancy of your feedback is one of the most crucial ingredients to your Beta Test. This means your tester team is the determining factor for...

Finding Quality Beta Testers: Developing a Solid Recruitment Plan

Test Strategy
02 Oct 2018
The success or failure of every Beta Test is heavily impacted by its team of beta testers. If you’ve ever run a Beta Test with unqualified or...