Finding Quality Beta Testers: Crafting a Compelling Recruitment Message
Once you have a solid outline for who you want to recruit, you need a recruitment message that can get your potential testers' attention. The third...
Finding Quality Beta Testers: Designing Your Ideal Tester Team
The relevancy of your feedback is one of the most crucial ingredients to your Beta Test. This means your tester team is the determining factor for...
Finding Quality Beta Testers: Developing a Solid Recruitment Plan
The success or failure of every Beta Test is heavily impacted by its team of beta testers. If you’ve ever run a Beta Test with unqualified or...
Why AI Products Need Field Testing to Succeed in Today’s Market
Artificial Intelligence (AI) is quickly becoming the most anticipated component of devices coming to market today. Between Bose’s new...
How to Collect Useful Feedback
Three out of four companies that deliver best-in-class customer experiences rely on customer feedback. If that isn't a high enough commendation for...
What Makes a Great Test Manager?
For organizations that run and manage their own Alpha, Beta, and Field Tests, the Customer Validation Team plays a vital role in product development....
