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Welcome to the Centercode
Delta Testing Blog

Advice on running effective, scalable delta testing programs from the Centercode team.

Featured Posts

Product AI Summit 2026: A Recap of Three Days in Irvine

Events

How three days of workshops, keynotes, and conversations about AI unfolded at the Product AI Summit in Irvine.

"It’s Alive!" Centercode Labs Jolts to Life

Centercode News

From faster workflows to fun team breaks, Centercode Labs delivers tools that power better product work.

Introducing Centercode 10x: A Leap Forward in Modern User Testing

Centercode News

Centercode 10x redefines user testing with AI, app integration, and real-world insights to fast-track better product decisions.

Most Recent Posts

Learning to Love the Novice Beta Tester

Test Management

We often get emails from upset applicants who weren’t selected for a beta test despite impressive credentials. And sometimes we see companies that only want to select tech-savvy beta testers. In both cases, there’s a simple misunderstanding about beta tests that we’d like to clear up. A tester team needs to reflect the product’s target market, which usually means recruiting testers with all levels of expertise — even low levels. When you rely solely on expert beta testers, your results can be incomplete if not misleading.

Why Geography Matters in Beta Recruitment

Test Launch

We talked last week about where to find beta testers, but there’s another important “where” when it comes to beta recruitment. Where do your testers live? Geographic location is an oft-neglected factor in beta testing, but it can be critically important. So today, we’re going to look at situations in which where your testers live matters just as much as other demographic characteristics.

7 More Beta Tester Recruiting Sources

Leader Insights

At Adobe, we’re always trying to introduce new testers into our prerelease program (that’s what we call beta). There are many benefits to getting new testers into each prerelease cycle. Not only are more testers expected to generate more feedback, they also increase the likelihood that your product is tested by people from different industries, geographies, profiles and with varied system configurations and expertise levels. The challenge for many beta managers, though, is where do these new testers come from? To help, here are 7 tips you can use to grow your tester community — many of which have worked very well for us.

Free eBook: 100 Tips for Better Beta Tests

Content Release

We’re happy to announce that our long-awaited eBook, 100 Tips for Better Beta Tests, is now available. This free 32-page guide offers tips on all phases of beta testing, from planning through completion, with a mixture of our own best practices and contributions from test managers at Adobe, Avid, Autodesk, Symantec, TiVo, and UPS.

Improving Your Beta Program with Personas

Test Planning

Personas are a big part of product marketing, but they’re generally underutilized in beta testing. We have some clients who’ve carried personas into their beta programs, but they’re in the minority. On the other hand, they’re a very successful minority. So, in this blog post, we’re exploring ways that you can apply customer persona techniques to help improve your next beta test.

Free eBook: Reaching 90% Beta Participation

Content Release

Whenever we give a demo to potential clients, we have a slide in our deck that outlines the five biggest challenges teams face in beta testing their products. What we’ve seen is that most beta programs are experiencing several if not all of these challenges, so we decided to publish a series of free guides to help! Today we’re releasing the first installment, which tackles the biggest challenge of them all — beta participation.

Centercode Acquires Customer Feedback Solutions

Centercode News

We’re very excited to announce Centercode’s acquisition of Customer Feedback Solutions (CFS, custfeedback.com), a New York-based provider of beta test and feedback management solutions. The executive team at CFS felt that Centercode was a great fit based on our industry knowledge, comprehensive offering, and experience in supporting, complex web-based applications and the needs of their customers.

Dealing with Critical Bugs at the Beta Stage

Test Management

When you encounter a critical issue in a beta test, things can get out of hand quickly. Your testers are demanding results, your developers are demanding data, and your marketing people are demanding reassurance. What you need is a reliable series of steps to help you maintain control of your beta and reduce the heat you’re feeling. So, we’ve developed something called the ICEGAP protocol for just this situation.

Reaping the Rewards of Active Beta Management

Test Management

If you want to run an effective beta test, being active and engaged every day is crucial. It can be tough if beta management isn’t your full-time job, but it’s hard to argue with the increased feedback and participation you’ll see from being that involved. And nobody wants to be the person who let critical bug reports go unnoticed for a few days. Luckily, we’ve got some helpful tips to get as much as you can from the time you have to participate.

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