Building a Panel and Product Testing with Creatives
Tune in to hear Pete D'Alessandro emphasize user-focused and agile product management and the importance of beta.
Real-Time Product Feedback: Centercode's Slack Integration
Centercode's Slack integration delivers real-time beta feedback to one of the most popular messaging apps for business.
4 Important Agile Ceremonies for Your Testing Strategy
That meeting could have been an email… Unfortunately this is a sentiment we’ve all had after a meeting that didn't feel particularly effective.
Conducting Continuous User Research with Delta Testing
What is continuous user research, exactly? We like this definition from Tomer Sharon, head of user research at Goldman Sachs:
Why Is Automation Essential During Delta Testing?
Delta testing is user testing automation. At a tactical level, delta testing means: identifying users from your target market, getting them to use and provide feedback about your product, prioritizing those insights, and turning them into action items for Product and Engineering.
Delta Testing for Competitive Product Analysis
Competitive testing is a use case in delta testing that lets you research and test competitors' products with their customers (i.e., your potential customers).
Delta Testing and CX/UX: Elevating the Voice of the Customer
Let's get one thing straight: delta testing does not replace UX or CX. Yes, delta testing, also known as user testing automation, provides exploratory user experience feedback from real-world usage by representatives of your target market demographics. But delta testing's unique deliverables are complements to, not competing with, the work of UX and CX teams.
How to User Test Your Product for Any Phase of Development
These quick user testing insights will help you identify which types of tests will deliver actionable, real-world-driven recommendations that increase product success.
How Delta Testing Keeps the Focus on Customer Delight During Agile
One of the greatest traits of agile development is that it allows teams to respond to customer desires quickly. Its flexibility and conduciveness to rapid iteration opened the door to product evolution through small, successive improvements.
Is Product Perfection Really Attainable?
Imagine: A delightful, bug-free product springs fully formed from your PRD and lands directly into your customers’ waiting hands. Seems impossible? That’s only because…it is. No product is perfect at the start. But perfecting a product is possible — and with the right methodologies and practices, it’s well within reach. But first, What Makes a […]
Delta Testing in Modern Product Delivery on Pragmatic Live Podcast
Centercode CEO Luke Freiler recently sat down with VP of Marketing at Pragmatic Institute Rebecca Kalogeris to discuss the challenges of modern software development, and how continuous customer testing offers a solution to the quality gap in pre-release agile development. In this podcast, Luke talks strategies for bringing the voice of the customer into agile […]
3 Myths About Bringing Customers into Agile Development
Technology isn’t the only thing that’s evolving. Customer expectations for product functionality – and how quickly issues are resolved when they don’t meet expectations – have increased considerably in the past 20 years. To keep products evolving at the speed of their customers’ lives, software teams have adopted agile development practices. The rapid iteration made […]
Developing a Test Strategy for the Agile World
Test strategy is critical to the success of any testing effort – but where do you start? How does your strategy conform to different development methodologies? What should you tackle in-house, and what should you outsource? How you involve real users in beta testing? In our interview with Adam Satterfield, director of Testing and Quality […]
Webinar on Building Customer Feedback into Your Product’s Development
Did you miss this webinar? Not to worry — you can still download a recording of the webinar to watch later or share with your colleagues! Customers are expecting more and more from the tech products in their lives, so you need to make sure your product delivers. The best way to do this is […]
Tips for Tackling Agile Beta Testing
Many software companies are switching from traditional development methods to agile development. Agile development is an iterative methodology, focused on incremental software development rather than longer, more regimented development lifecycles. Agile development is rapid and flexible, and therefore requires a beta testing approach that is rapid and flexible as well. To align with the tenets […]