The Five W’s of Beta Testing
In part three of our Customer Validation webinar series, we discussed Beta Testing and the importance of assessing customer satisfaction with your entire product experience. If you missed the webinar, here are the major takeaways to help you plan and run an effective Beta Test. What is Beta Testing? Beta Testing is the second (and […]
The Key to Climbing the Product Management Career Ladder? Understanding Your Customers.
It used to be that if a product manager wanted to move up in their career they only had two options: director or VP. Now, a diverse range of new product-related roles are popping up at B2B companies, allowing product managers a wide variety of opportunities to grow. But if you’re in a product manager […]
RSVP for Our Upcoming Educational Networking Event on Customer Validation
We understand the expectations and stress that come with releasing a new product. With so many new products launching every day, there is tremendous pressure to deliver high-quality products that exceed customer expectations and stand out from the crowd. In addition to your day-to-day tasks, getting customers to give you actionable, meaningful feedback about your […]
Centercode Sets the Standard for Customer Validation with C14
This week we’re releasing the latest version of the Centercode Platform, and it is our most significant release yet. With this release we’re going beyond the platform to provide our customers with not only the technology to run successful Customer Validation tests, but also the people and processes that are integral to building an industry […]
Why You Don’t Need 10,000 Beta Testers
This week Apple announced that you can now invite up to 10,000 beta testers through TestFlight to beta test your apps. Apple says this will help developers get more feedback on their apps before launch. While this may sound like great news (the more, the merrier, right?), there are actually a lot of reasons why […]
How Do I Make Stakeholders Care About My Beta Feedback?
You put a lot of time and effort into collecting actionable feedback during your beta test. This feedback not only has the power to improve the quality of your product, but can positively impact the entire customer experience — ultimately helping you release a better, more successful product. But that will only happen if your […]