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Leader Insights

AI Agents Are Joining (Not Replacing) Your Product Team

Posted on
July 30, 2025

Earlier this month, Orange County Product Managers hosted a meet-up at Centercode's offices in Laguna Hills. The highlight of this meet-up was Centercode CEO and founder Luke Freiler sharing a candid look at how AI is transforming the way we work, from product development to marketing to day-to-day operations.

Instead of focusing on theory, Luke highlighted how we’re using AI tools and custom-built agents in practical, team-driven ways across the Centercode Platform and beyond.

The session began with a personal story about using AI to plan a family trip to Japan. From there, Luke covered tools, tactics, and trends that product professionals can start using today to drive real impact.

Here are a few of the highlights:

  • A simple framework for understanding the difference between reasoning models and omni models, and why the distinction matters
  • How our teams are adopting AI through themed personas, in-house agent workflows, and performance-based incentives
  • Actionable tips for using Deep Research, creating your own digital twin, and building purpose-driven GPTs to support your role

Whether you're just starting to explore or already integrating automation into your daily workflows, this session is full of insights to help you get more value from AI starting now.

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