Customer Validation Conference Brings Together Customer Testing Pros

Events
01 Mar 2018
Last week, we opened the doors to the 2018 Customer Validation Conference, the first event of its kind within the customer testing (Alpha, Beta, and...

CV Conference: The Gathering for Customer Testing Professionals

Events
09 Jan 2018
Currently, over 95% of companies are running Alpha, Beta, or Field Tests, but there are still very few avenues for Customer Validation professionals...

Beta vs. Field Testing

Test Strategy
14 Nov 2017
"Beta Testing" is the most widely used name to describe pre-release customer tests. In fact, many mistakenly use this word when referring to Alpha...

The Definition of Useful Customer Feedback

Test Strategy
09 Nov 2017
Customer Validation relies on customer feedback to give you a better understanding of your target market and their experiences with your products....

The Five W’s of Field Testing

Test Strategy
31 Oct 2017
In last week's webinar, we showed you how to run efficient Field Tests and how this last stage in Customer Validation can help evaluate the adoption...

The Five W’s of Beta Testing

Test Strategy
05 Oct 2017
In part three of our Customer Validation webinar series, we discussed Beta Testing and the importance of assessing customer satisfaction with your...