9 Benefits of Dogfooding Your Pre-Release Product

Test Strategy
13 Nov 2018
With so many company initiatives competing for often limited resources, understanding the return-on-investment of dogfooding is essential to proving...

Dogfooding 101: A Quick Guide to Internal Beta Testing

Test Strategy
06 Nov 2018
Summary: This brief overview defines the key concepts of dogfooding: what it is, the benefits it brings to an organization, when it occurs in product...

Onboarding and Customer Experience: How Setup Affects Product Perception

Product Development
05 Sep 2018
It takes seven seconds to form a first impression of someone you meet - can the same be said for a product? If it’s as true for smart devices as it...

How to Optimize Customer Testing for A/V Product Development

Product Development
28 Aug 2018
The best way to ensure your A/V product development efforts hit the mark is to bring your customers into the development process as early as...

4 Reasons to Include Installers
in Your User Tests

Product Development
21 Aug 2018
Customer Validation (CV) doesn’t always begin and end with customers. While they may not be your target market in the conventional sense,...

Voice-Enabled Devices:
Speaking Up About the Industry’s 3 Biggest Challenges

Product Development
07 Aug 2018
Chances are good that you don’t need a statistic proving how immensely popular voice-enabled devices are. Here’s one anyway: experts predict that...