Come See Us at Enterprise UX
The Centercode team will be heading to San Francisco June 8th and 9th as a proud sponsor of Enterprise UX where we’ll be showcasing our customer validation management solutions. The event brings together designers, engineers, developers, and product managers to discuss innovations in enterprise software user experience. This year’s event will focus on four themes: […]
Recruiting and Selecting B2B Beta Testers
Recruiting the right beta testers is crucial to the success of any beta test, but it can be especially challenging when running tests for B2B (business to business) products. B2B products need customer validation just as much (if not more) as B2C products, but it can be incredibly challenging to get good feedback from people […]
Beta Testing Q&A on the Pragmatic Marketing Live Podcast
After our recent webinar on using beta testing to give your product a competitive edge, the Pragmatic Marketing team invited our own Emily Hossellman onto their podcast to answer some follow-up questions.
Webinar on Running a Great B2B Beta Test
Did you miss this webinar? Not to worry — you can still download a recording of the webinar to watch later or share with your colleagues! B2B companies are under a huge amount of pressure to help their customers succeed in their own businesses. Word travels fast, and if your product doesn’t live up to […]
Centercode Simplifies and Streamlines Esri’s Beta Program
In our latest case study, we take a look at how the Centercode platform has helped international software company Esri build and broaden their beta testing program. Esri had been relying on an in-house beta program to test its mapping and geographic information software, but the system was cumbersome and needed to be spun up […]
Embarcadero Creates Unified Program Using Centercode
Many beta testing processes are born out of necessity. Your team needs to run a beta test, so you pull together a combination of tools, spreadsheets, and emails to get it done. As your company and beta program grows, however, this approach can become confusing for your customers, who are trying to remember multiple logins, URLs, and processes.
How Cisco Leverages the Centercode Platform
Testing B2B products is particularly challenging. You may have a small number of customer sites testing your product, but each site could have many people providing feedback or be testing multiple products at the same time. If you’re trying to keep track of all that feedback using email and spreadsheets, data will end up falling through the cracks.