The Ultimate Guide to Launching a Beta Test for Startups
A comprehensive guide to launching a successful beta test for startups, including step-by-step instructions, examples, and tips.
Customer Loyalty Insights from Early Adopters
It's no secret that customer loyalty is crucial for any business. Not only is it more cost-effective to retain existing customers, but loyal customers also tend to spend more and recommend your company to others.
How to Screen Beta Test Applicants to Maximize the Value of Your User Test
By taking the time to properly screen applicants and build a strong recruitment strategy around your test goals, you can not only ensure the success of your beta test, but also maximize the overall value and usefulness of your product.
Incentivizing Beta Testers to Improve Participation and Feedback Quality
Incentivizing beta testers can not only increase the number of participants, but also the quality and depth of their feedback.
How Leveraging Brand Evangelists Can Supercharge Your Beta Test
By including brand evangelists in your beta tests, you’re boosting the impact of your projects while strengthening the bonds with your community. But what is a brand evangelist? And how can you recruit them into your tests?
8 Key Characteristics to Look for When Recruiting Beta Testers
Great beta testers have a combination of personal characteristics and skills that make them effective at testing and providing valuable feedback on a product.
Iceberg of Beta Tester Value [Infographic]
Most companies recognize the value that beta testers bring to an organization before product launch, but that's just the tip of the iceberg. The value that lies beneath the water line expands far beyond what you see on the surface.
Building Brand Evangelism Through User Testing
In this episode of the Delta Huddle podcast, we discuss the importance of building brand evangelism within your user testing programs.
The Anatomy of a Great Beta Tester [Infographic]
Great beta testers share many of the same commonalities, making them a very valuable part of the product development process. Here is an infographic explaining some of the desirable traits to look for in your beta testers.
The Iceberg of Beta Tester Benefits
Most companies recognize the value that beta testers bring to an organization before product launch, but that's just the tip of the iceberg. The mass that lies beneath the water line expands far beyond what you see on the surface.
Meet the Betabound Team
If the Customer Validation platform is the skeleton, Betabound is the beating heart of Centercode. Every day, members of our 200,000+ tester network are putting their time and energy towards helping our customers build spectacular products. Leading the collaboration between our tester community and our customers is the Betabound Team. From expanding and diversifying the […]
Crowdsourced Testing vs. Beta Testing: What’s the Difference?
Imagine this: you have two groups of 100 testers. You give them the same product. You ask them to report back on their findings. Would their answers be the same? Well, that depends on who the testers in those two groups are. It also depends on what you ask them. Those aspects show the difference […]
Finding Quality Beta Testers: Developing a Solid Recruitment Plan
Beta Test success or failure is heavily impacted by its team of beta testers. If you’ve ever run a Beta Test with unqualified or disengaged test participants, then you know firsthand how their input (or lack thereof) squanders your resources and skews your results. By the same token, enthusiastic testers that accurately reflect your target […]
The 3 Elements of Recruiting Testers
Getting users into your beta test is often one of the first big challenges of preparing to run your beta test. Once you’ve figured out who your ideal tester is (which should represent a diverse range of your target market), you’re going to have to start thinking about how you plan to onboard them into […]
Human vs. Bot Testers
Testing your product before launch and collecting pre-release user feedback is a crucial part of the product development lifecycle. However, one question we’ve seen come up in the industry in recent years as automated testing becomes much more powerful is if human testers are needed for this type of testing anymore. If you’re trying to […]