Strategies for Establishing a Successful Beta Program
Delta Huddle discusses beta program strategies with former Peloton director Richard Ball.
How Product Leaders Challenge the Status Quo and Deliver Better Products
As a product manager or product management executive, you're always looking for ways to drive better results and improve your products. In your continuous search to improve, have you considered whether you’re leveraging the full potential of beta testing? According to Centercode's 2022 industry report, 7 out of 10 companies say beta testing is the most effective way to improve products.
Centercode Key Performance Indicators: Impact Score
This week we round out our series on the Centercode Key Performance Indicators (KPIs) by discussing testing Delta Impact Score.
Measuring Project Success With Delta Health
In my last post, we discussed measuring tester engagement as a part of test health. Today, we are going to discuss measuring product success.
How to Measure User Testing Engagement
One of the primary concerns of any project manager throughout the testing period is whether there’s enough tester engagement. Good tester engagement is instrumental to a successful delta test.
How Delta Testing Uses Atomic Habits to Promote Data-Driven Decisions
“You do not rise to the level of your goals. You fall to the level of your systems.” This quote from Atomic Habits, by best-selling author and habit expert James Clear, is as true for using customer insight to drive product decision-making as it is for training to run a marathon, not biting your nails, or remembering to unload the dishwasher every night.
Centercode Customers See a 646% Return on Investment
For nearly two decades, Centercode has provided leading platform and managed service customer testing solutions that help companies turn good technology into great products. A new study revealed that organizations leveraging Centercode saw a 646% return on investment (ROI) from customer testing over three years. While investing in marketing research, quality testing, user experience, and […]