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Webinar on the ROI of Beta Testing

October 10, 2016

There’s no doubt that well-run beta tests play a significant role in the development of any new product. It can have an enormous impact on the success of your product, even though running a beta test is a relatively small cost in the scheme of your larger product development budget.

But how can you show your beta program is truly making an impact on your product’s and company’s success? How do you demonstrate that it’s contributing to your company’s bottom line?

Join us on Thursday, October 27th at 11:00 am PDT as Centercode’s Director of Marketing, Emily Hossellman, dives into how beta testing adds value to your company in areas you wouldn’t think possible, such as support, sales, and marketing.

We’ll cover topics like:

  • Where beta testing contributes to your company’s bottom line.
  • How to maximize the ROI of each beta test.
  • How to present this data to your executives to show the value of your beta testing program.

If you want to increase overall customer satisfaction throughout your company and prove the ROI of your beta program, then you won’t want to miss this webinar!

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